Kari brown

Fractional CMO

Kari Brown is a marketing strategist and fractional CMO with 15+ years of experience helping small to mid-sized businesses grow. She specializes in clarifying messaging, building scalable marketing systems, and driving measurable results across industries including healthcare, technology, and manufacturing.
Schedule a Strategy Session

Proven Marketing Leadership for Early, Growth, and Exit-Stage Businesses

Kari has led marketing for organizations across healthcare, manufacturing, technology, and more, helping them strengthen their brand, build smarter marketing systems, and drive measurable growth.

  • Healthcare SaaS Technology Platform Implemented scalable marketing strategies and lead generation systems that fueled revenue growth during a major expansion phase.
  • Security Service and Technology Co Aligned marketing with sales goals as Fractional Marketing Director, refining messaging and streamlining execution.
  • Pet Food Manufacturer Built and executed a comprehensive marketing plan that elevated brand positioning and supported the company’s successful sale.
  • Home Product Services and Manufacturing Co Developed digital strategies to boost online visibility and customer engagement and position for a successful exit.

testimonial

“Kari helped us develop and execute a multi-channel marketing strategy for Red Collar Pet Foods that put us in a strong position to grow and sell the company.”

How Kari Helps Businesses Win

Practical, CMO-level marketing specialties designed to create lasting impact.
Sales & Marketing Alignment
Bridging the gap between sales and marketing to improve lead quality, shorten sales cycles, and increase conversion rates.
Go-to-Market Strategy
Designing and executing launch strategies that align brand, product, and sales to drive rapid adoption and revenue growth.
Brand Positioning & Messaging
Clarifying your story and creating a consistent voice that resonates with customers and sets you apart in the market.
Digital Marketing
Building smart, multi-channel strategies that boost visibility, attract qualified leads, and drive measurable growth.

Proven Results

HEALTHCARE SAAS

+300% reach / 2× revenue

MANUFACTURING

+300% brand visibility

RETAIL

+100% market reach / 2× revenue

FINANCIAL SERVICES

+200% visibility / 3× revenue

HOME SERVICES

+65% leads / +100% reach / successful exit

Image

Schedule A Free Hour of Executive Brainpower With Kari Brown

What’s the biggest challenge on your plate right now? Let’s tackle it together.

You’ll get one hour with up to three seasoned Work Heartily executives (via Zoom or in person if you’re local). Bring us your toughest problem and we’ll bring perspective, strategy, and our best thinking.

We offer this because trust is earned. There’s no sales pitch, just a real conversation with real value. If it makes sense to keep going, we’ll talk next steps. If not, you’ll still walk away with fresh ideas you can use.

Limit: One complimentary session per business each calendar year.

Book Your Free Session